Meta Search

Meta search for hotels

Hotel meta search services that are guaranteed to increase your direct bookings, traffic and awareness.

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Increase bookings and pay less commission

Metasearch is a brilliant way to increase your direct bookings and save on hefty OTA commissions whilst increasing your exposure across a variety of different metasearch channels including Google Hotel Ads, TripAdvisor, Kayak and many more in one single connection.

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Display real-time rates and availability

Metasearch marketing is a great tool to have in your hotel marketing strategy, accessing customers you wouldn’t normally be able to reach through traditional marketing channels and displaying your real-time rates and availability alongside the OTAs, who usually dominate this space.

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Fully-managed metasearch campaigns

Here at Arise, we can offer fully-managed hotel metasearch marketing campaigns across the most popular platforms.

From integration to in-depth tracking and channel recommendations to bid management, we’ll handle the whole process from start to finish, always ensuring that your hotel is visible where it needs to be.

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The digital expertise to drive your hotel forward

Our experienced hotel marketing team boasts years of experience helping hotels throughout the UK engage customers, increase revenue and drive more direct bookings.

You’ll receive monthly reports and regular catch-ups to ensure you’re aware of what’s working and the return on your investment.

Sound good? Get in touch with the team to find out more or arrange a call.

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“Professional, responsive, with strong technical support, always looking for opportunities to drive us forward.”

Paul Roden

Losehill House Hotel & Spa

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“The team at Arise have done fabulous job of maintaining the Coniston Hotel’s social media for the past 4 years. Myself and the team have found them invaluable. Highly recommended for engaging online customers and producing quality content.”

Amie Capstick

The Coniston Hotel Country Estate & Spa

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“Arise have helped us grow our online presence for a number of years now. The work undertaken has allowed us to maintain a good spot on Google and ultimately helped boost our bookings.”

Laura Ball

The Peacock at Rowsley

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“Investing in our digital marketing has been extremely worthwhile. We have been able to communicate with a large proportion of our customers in new ways which has seen our revenue increase.”

Paul Roden

Losehill House Hotel & Spa

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Why we’re different

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Increase guaranteed

We believe in what we can do for you – if you don’t see an increase through what we do within 3 months of working together, we refund 100% of our fees.

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No fixed contract

We don’t tie you in to a long-term contracts, instead contracts are 1-month rolling, and you can change level when you require.

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Transparent reporting

We’re open and honest about progress, sharing a report with you every month, along with regular strategy calls and proactive suggestions.

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We love hotels

With years of industry-specific experience as a hotel marketing agency, we’ve developed a deep knowledge and passion for hotels and the hospitality industry.

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Our metasearch process

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1

Research

We’ll initially begin by getting to know much more about you, your hotel and it’s competitors.

It’s key to understand your offering, your USPs and the type of guest you want to attract.

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2

Campaign creation

We then carefully craft your campaigns, targeting the relevant meta search channels.

We structure the campaigns for ease-of-use and to generate the highest possible ROIs.

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3

Optimisation

Ongoing maintenance and optimisations are vital to ensure the campaigns are converting.

We regularly monitor and improve the campaigns to ensure you’re recieving the best ROI.

Our aim is to drive cost-effective direct bookings, and to keep them coming consistently.

Metasearch FAQs

What is hotel metasearch?

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Hotel metasearch are platforms that allow users to compare hotel prices across multiple booking routes at once.

Basically, metasearch engines aggregate information from various OTAs, hotel websites and booking engines and them display them alongside their pricing for users to chooise.

This includes platforms like Google Hotel Ads, Trivago and Kayak, and being listed on these channels can increase visibility and drive more direct bookings.

How does metasearch integrate with my hotel’s booking system?

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Metasearch engines usually integrate directly into your IBE, depending on the IBE you’re using.

The connection is extremely important as it ensures that live rates and availability are beind displayed accurately.

Our agency helps to set up and manage these integrations to ensure seamless connectivity and accurate information being displayed.

How can I measure the performance of my hotel on metasearch engines?

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Most metasearch platforms offer accurate reporting, but its key to ensure you’re focusing on the right metrics.

Click-through rates, conversions and ROI are all important figures you should be tracking.

For our metasearch clients, we provide detailed monthly reports to help our clients understand the effectiveness of their campaigns.

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